Freelance work has become increasingly popular over the past few years. It’s not just for college students anymore. In fact, many professionals are turning to freelance work as a way to supplement their income while working full-time jobs.
There are tons of reasons why you should consider becoming a freelancer. Here are 6 of them:
1. Flexibility – Freelancers are always free to choose how they spend their days. They can decide when and where to work. And because they aren’t tied down to any particular employer, they can also work from anywhere.
2. Independence – As a freelancer, you set your own hours, schedule, and pace. This means you won’t have to worry about being stuck in traffic or having to wait around for someone else to finish something before you can move forward.
3. Opportunity – Because freelancers aren’t tied to any specific company, they have the opportunity to work with multiple clients. This gives them access to a wide range of projects and opportunities.
4. Income – While most employees make less than $50k per year, freelancers often earn six figures annually.
5. Career Growth – Freelancing provides a great platform for career growth. By building experience and skills, you can build a portfolio that will help you land higher paying positions later on.
6. Freedom – Finally, freelancing allows you to pursue your passions without worrying about whether or not you’ll find another job after you quit.
So if you want to start making money online, it’s time to stop thinking like an employee and start thinking like a freelancer.
Here are some steps for getting started as a freelancer:
1. Choos your niche/skill
Choosing what type of work you want to do is one of the first things you need to think about. You don’t necessarily need to be an expert at everything, but you should know enough to provide value to potential clients.
For example, if you’re interested in writing, you might want to focus on SEO content marketing. Or maybe you’d rather write ebooks or blog posts. Whatever you end up doing, you should pick a skill that you enjoy and that you feel confident in providing quality service.
2. Find out who needs your services
Once you’ve chosen your niche, the next step is finding out who would benefit from your services. There are several ways to go about this.
You could simply ask friends and family members for referrals. Another option is to check out forums and websites dedicated to freelancers. These sites usually list businesses looking for freelancers by location, so you can browse through the listings until you find companies that fit your criteria.
You can also use Google to search for “freelance” + your city name. The results will show you local companies that need freelancers.
One of the most common ways to find freelance jobs is by signing up for freelance job boards. Here is a good list of beginner friendly freelance websites to join and start finding clients.
3. Create a website
Now that you know who you want to work for, it’s time to create a website. If you’re just starting out, you probably don’t need anything fancy. A simple WordPress site will suffice. But if you plan on growing your business over time, you may want to invest in a more robust website builder.
Regardless of which option you choose, you’ll need to register a domain name (like www.yourdomainname.com) and install a web hosting account. After that, you’ll need to figure out how to design your website.
There are plenty of free tools available online that you can use to design your site. Some of my favorites include Squarespace, Weebly, Wix, and Canva.
4. Start pitching
After you’ve designed your website, it’s time to start pitching. When you pitch, you’re essentially telling prospective clients why they should hire you instead of someone else.
The best way to approach this is by asking yourself three questions:
- What problem does my client face?
- How will I solve that problem?
- Why should my client choose me over other options?
To answer these questions, you’ll need to research your target market. This means reading blogs and articles written by people in your field. It also means talking to people in your industry.
5. Get feedback
Once you’ve completed your pitches, it’s time to collect feedback. Ask your current clients what they liked most about working with you and what they disliked. Then, take notes on all the good points and make sure to address any issues that came up during the conversation.
6. Keep improving
As you continue to grow as a freelancer, you’ll inevitably encounter new challenges. To stay competitive, you’ll need to keep learning new skills and improving existing ones.
One of the easiest ways to improve your skills is to read books and tutorials. For example, if you’re struggling to master Photoshop, you can learn some basic techniques by watching YouTube videos. You can even buy a book like Mastering Photoshop CS6 to help you along the way.
Another great way to improve your skills is by joining communities focused on specific topics. For example, there are many Facebook groups where freelancers discuss different aspects of running a successful freelance business.
7. Build relationships
When you first begin freelancing, it’s important to build strong connections with potential clients. One of the best ways to do this is to attend networking events or join professional associations.
For example, if you’re interested in writing, you might consider joining an organization such as the National Writers Union or the Society of Professional Journalists. Both organizations offer opportunities to network with journalists from around the world.
8. Grow your brand
When you’re ready to launch your own freelance career, one of the most important things you can do is to develop a personal brand. Your brand is basically everything you say and do when you represent yourself as a freelancer.
To build a strong brand, you’ll need to establish credibility. The best way to do this is by building a portfolio of past projects. Once you have a solid portfolio, you can add testimonials from previous clients who enjoyed working with you.
9. Make money
Finally, once you’ve built a reputation for yourself as a reliable freelancer, it’s time to earn money. There are two main ways to do this:
- Freelance full time
- Start a side hustle
There are plenty of ways to start a freelance career. However, if you want to succeed, you’ll need to be strategic about how you go about it. By following these steps, you’ll be able to quickly identify the right type of project for you and find success as a freelancer.